PMG360 Blog
Essential Tips to Developing a Client Acquisition Plan for Service-Based Companies and Law Firms
All businesses need a continuous flow of clients to scale and thrive in a competitive market, which is achieved through client acquisition. This is especially true of service-based businesses, which rely on customer lifetime value and retention for success (in part)....
PMG360 April Special Offer – $500 Value
For the month of April, PMG360 will be offering all display customers 20,000 complimentary targeted impressions—a $500 value. At PMG360, we’ve developed a critical 5-step process to creating a digital display marketing campaign that moves the needle for your business....
PMG360 March Special Offer
PMG360 is offering a special on whitepapers and case studies through the month of March. Buy 3 whitepapers or 3 case studies, get 1 free – up to an $8000 value. Are you creating content that is so relevant, specific, and targeted that your client thinks you are...
Email Campaign for Event Attendance [Case Study]
The Objective A legal software client reached out to PMG360 for an email campaign for an event attendance. The client wanted to target decision-makers from the Legal and Corporate Legal sectors. Achieving the Objective We kicked off the process by developing target...
![Account-Based Marketing Campaign for a Cybersecurity Company [Case Study]](https://pmg360.com/wp-content/uploads/2022/02/photo5395475038817336212-400x250.jpg)
Account-Based Marketing Campaign for a Cybersecurity Company [Case Study]
The Objective A cybersecurity firm approached PMG360 for an Account-Based Marketing (ABM) campaign with a goal to generate Marketing Qualified Leads based on the client’s ABM company list. The target audience was high-level decision-makers at US Information Technology...
PMG360 February Special Offer
Attend a PMG360 Inbound, Outbound Analysis meeting and get free data hygiene or verification service. You will also get 10% off of Data Reactivation. In this Analysis meeting, we’ll discuss your ICP (Ideal Customer Profile), your current inbound and outbound...
![Thought Leadership Campaign for an Accounting Firm [Case Study]](https://pmg360.com/wp-content/uploads/2021/12/photo1636698211-400x250.jpeg)
Thought Leadership Campaign for an Accounting Firm [Case Study]
The Client The client is a US-based accounting firm with an active presence in the B2B sector and years of experience. The Objective The company approached PMG360 to increase the effectiveness of its online presence through a thought leadership campaign. The goal was...
Lead Generation Cost in the USA: How Much and Why
Looks like you’ve made the (right) decision to go with lead generation for generating customer interest in your business! Lead generation is a big factor in digital marketing, and if you’ve decided that your business needs it, then you probably have the same question...