Lead Generation

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Our services

What we offer

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When it comes to lead generation, many business owners feel overwhelmed. It can be difficult to know where to start and even more difficult to keep up with the latest trends and best practices. That’s where PMG360 comes in. We are experts in lead generation. We can help you get the leads you need to grow your business. With a 1st party permission database of more than 58 million records, we can deliver leads to businesses in any industry. In addition, PMG360's lead generation process is highly customizable, so you can tailor it to meet your needs.

AUDIENCE
Audience Segmentation

PMG360 targets your ideal buyer and utilizes data for industry, title, job function, job level, company size, technology used, intent and predictive behavior.

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Content Creation

We develop and define content strategy based on your buyer's persona's content consumption interests and desired outcome.

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Marketing Outreach

We get your message out to your ideal buyer through our owned and operated network of websites and email newsletters. Additionally, we use proprietary AI telemarketing technology, ad neworks, social media, direct marketing and email marketing to leverage behavioral targeting.

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Lead Generation

Quality in. Quality Out. That’s what makes our Lead Generation programs so successful. We combine high-quality subscribers with engaging content through a synchronized communication schedule an a quality control process to produce qualified leads that meet your requirements.

Integrations

CRM and Marketing tools

PMG360 integrates with all leading CRM and Marketing Automation Platforms.

Lead type

Our Lead Options

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CS (Content Syndication Leads)

These are one-click download leads generated via an email campaign/effort. Some vendors may call them business card leads (BCL) or basic email leads.


Mql (Marketing Qualified Leads)

These are engaged leads that have been qualified by marketing through such efforts as telemarketing. They are open to receiving detailed information and, therefore, are considered more likely to become a customer.


Sql (Sales Qualified Leads)

These vetted leads have displayed an intent to buy, and they fit your pre-determined criteria for high-quality leads.  These leads may have answered qualifying questions determined by sales or they may meet your target industry audience, buyer persona, job function, company size, intent or be a competitive target match.


ABM (Account Based Marketing Leads)

We leverage our engaged audience of over 58 million first-party permissioned subscribers. These business decision-makers subscribe to various PMG360 newsletters to stay abreast of trends, technologies, news and strategies to improve their business.


WEB (Web/Events/Demo Registrants)

In today’s virtual environment, we help to maximize your ROI at web-based events by promoting your event to our engaged and targeted audience in PMG360 1st Party database.

PMG360 Lead Generation Process

How we work

The lead generation process at PMG360 is designed to generate high-quality leads that generate conversions.

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STEP 2

STEP 3

STEP 4

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Audience

We work with you to build the perfect target audience within our more than 58 million 1st party permission records utilizing industry, title, job function, job level, company size, technology used by the target company, intent and predictive behavior data to define your ideal buyer.

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Content Creation

We develop and define a content strategy based on your buyer persona, content consumption interests, and desired outcome.

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Marketing Outreach

PMG360 leverages sophisticated behavior targeting and gets your message out to your ideal buyer through our owned & operated network of websites and email newsletters, proprietary AI telemarketing technology, ad networks, social media, direct marketing and email channels.  

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Lead Generation

Quality In. Quality Out. That's what makes our lead generation program so successful. It combines high-quality subscribers with engaging content through a synchronized communication schedule & quality control to produce qualified leads that meet your requirements.

our Experience

Experience pmg360

17
Y+

Years of Experience

58
M+

Desicion - Level Subscribers

1
K+

Projects Completed Per Year

100
+

Fortune 500 Customers

PMG360 Markets And Buyer Personas

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Accounting / Finance

1,045,796 Subscribers

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C-Suite

778,012 Subscribers

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Human Resources

491,076 Subscribers

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IT

2,471,290 Subscribers

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Operations

662,584 Subscribers

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Sales / Marketing

1,214,749 Subscribers

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Construction:

1,554,195 Subscribers

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CyberSecurity/IT/Technology:

779,931 Subscribers

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ERP Value Add:

24,651 Subscribers

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Financial:

1,647,080 Subscribers

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HRM/HCM:

276,256 Subscribers

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Law/Legal Service:

395,077 Subscribers

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Manufacturing / Distribution

797,282 Subscribers

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Marketing

127,976 Subscribers

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Medical

1,068,189 Subscribers

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Mortgage

125,054 Subscribers

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Non-Profit

770,019 Subscribers

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SMB

5,369,667 Subscribers

Case study

Want to See What We Can Do for You?

Learn more about what PMG360 can do for your company. Download the case study to see how we have helped our clients achieve their goals. 

 

Testimonials

What our clients say

Business professionals rely on PMG360’s insightful content every day to help them make key business decisions, remain informed of all trends and technologies and run their businesses more efficiently.

The customer service and leads that we generate from PMG360 are exceptional. They are always accurate and respond better than leads that we generate from all other firms

Wayne Nagrowski

WAYNE NAGROWSKI

Vice President, Marketing

I love working with the team at PMG360. The cost-effectiveness and accuracy of the whitepapers maximize our content marketing ROI. I look forward to our continued partnership with PMG360.

rebecca

Rebecca

Thomson Reuters

Working with PMG360 was a fantastic experience. They were agile and truly listened to our evolving needs. Our campaign met and surpassed our initial goals. The ROI with this campaign was significant.

MelissaMartinez

Melissa Martinez

Director, Refinitv

Ready To Grow Your Pipeline?

Our team of professionals is ready to discuss your project and offer a cost effective way to promote your business to generate quality leads for your sales efforts