B2B email marketing

Reach verified B2B buyers with email that converts

PMG360 runs targeted email programs on 230M+ first-party, permission-based contacts — segmented by industry, title, company, technology, and intent — so your message reaches buyers who act.

First-party, permission-based data Behavioral and intent targeting Deliverability built in
Plan my email program A strategist replies within one business day.
PMG360 email campaign performance dashboard showing engagement, qualified leads, and pipeline
230M+First-party contacts
58M+Decision-level subscribers
18+Industries and personas
100+Fortune 500 customers
230M+ contactsfirst-party, permission-based
58M+ decision-makersreachable by segment
Selected teams served
OracleVISAPayPalMcKessonADPIntuitFujitsuEpicorBill.com
The email question

Why do most B2B email programs underperform?

It usually comes down to three things. Fix them and email becomes a pipeline channel again.

The list is wrong

Rented or stale lists tank engagement and land you in spam. We use verified, permission-based first-party data.

The targeting is broad

One message to everyone wastes your best names. We segment by industry, title, company, tech, and intent.

Opens aren't the goal

Vanity metrics don't fill pipeline. Programs are built to deliver qualified leads your team can work.

What we run

Four email programs, one quality standard

Start with a single send, or run email as an always-on channel.

Dedicated email campaigns

Put your message directly in front of a curated B2B segment.

  • Curated audience from 230M+ first-party contacts
  • Segment by industry, title, company size, and technology
  • Creative and copy support when you need it
How the program works

From 230M contacts to the buyers you want

Precise targeting on permission-based data, from segment to qualified lead.

Your reach
230M+ first-party contacts
Filter to your buyers
Industry Job title Company size Technology Intent
Your segmentMatched to your ICP
Higher engagementRight message, right buyer
Qualified leadsInto your funnel
01

Define

Agree the audience, offer, and the metric that counts.

02

Build

Assemble the segment from first-party data and intent signals.

03

Create

Craft subject, copy, and creative for that segment.

04

Send

Deliver with authentication and suppression handled.

05

Measure and improve

Report on leads, then refine targeting and creative.

Every send runs on permission-based data with authentication and suppression handled.
What clients say

Teams that trust PMG360 with their pipeline

A few words from the marketing and sales leaders we work with.

The customer service and leads we generate from PMG360 are exceptional. They are always accurate and respond better than leads we generate from all other firms.
Wayne Nagrowski
Vice President, Marketing
I love working with the team at PMG360. The cost-effectiveness and accuracy maximize our content marketing ROI. I look forward to our continued partnership.
Rebecca
Thomson Reuters
Working with PMG360 was a fantastic experience. They were agile and truly listened to our evolving needs. Our campaign surpassed our goals, and the ROI was significant.
Melissa Martinez
Director, Refinitiv

Client testimonials from PMG360 engagements. Roles as provided by the clients.

Is PMG360 the right fit?

Built for teams that want email to produce pipeline

Email works hardest when your offer is clear and your team is ready to follow up. We build the targeting and the program around that.

  • You sell a considered B2B product or service
  • You have an offer worth putting in front of buyers
  • You want qualified leads, not just opens
  • Your team can follow up on the leads we deliver
Questions before you start

Know what you are buying

The decisions that matter are made in planning, before the first send.

Where does your email data come from?

We send on 230M+ first-party, permission-based contacts, enriched with leading third-party B2B intent data. Every audience is permissioned and traceable, not a rented list.

Can you target our specific buyer?

Yes. We build audiences by industry, job function, job title, company size, technology used, and intent or interest signals to match your ideal customer profile.

Do you handle deliverability and compliance?

Yes. Sending runs on permission-based data with authentication and suppression handled, so campaigns reach inboxes and respect opt-out and compliance requirements.

How do you measure success?

We report on engagement and the qualified leads delivered into your funnel, not just opens. Campaigns are A/B tested on subject, offer, and audience, then optimized.

Start with your audience

Tell us who you want to reach

We will map your target buyers to our segments, then show you the email program we would run and the leads to expect.

Plan my email program