Digital ad budgets are now a majority of total ad spend. Spend on marketing technologies keeps rising. More than half...
PMG360 Blog
Month: November 2019
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4 Ways to Spice Up B2B Marketing
When marketing to larger companies, entrepreneurs know they need to stand out. While many of them execute engaging,...
13 Expert Tips to Increase Online Conversions in 2020
Digital marketing in 2020 will be decidedly multi-channel. Messenger bot platform ManyChat’s recent Conversations...
7 Digital Marketing Trends to Consider for 2020
What are biggest digital marketing trends for 2020? More—as in more influencer marketing, more content, more web video...
B2B E-Commerce Is Growing And Brands Need To Be Tech-Ready
I once heard a barista ask a customer, after they ordered a macchiato, if they knew what a macchiato was. I found it...
TV Networks Ramp Up Efforts to Compete with Digital Advertising
Marketing firms are restructuring and making other changes to improve how they pursue clients within the rapidly...
CMO Titles Will Continue to Wane, and That’s a Good Thing, Analysts Say
Chief marketing officer positions are likely to diminish in number again next year, but the trend may actually benefit...